Turning Ambition into Action

A New Practical Guide for Place-Based Impact Investing

We are pleased to launch Place-Based Impact Investing: Ambition to Action, a major new resource Sam co-authored with our strategic partners, the Impact Investing Institute.

There has never been a better time to get started with place-based impact investing (PBII). With new policy incentives and devolution powers accelerating the market, the momentum for local investment that delivers social, environmental, and financial returns is undeniable.

This guide is designed to help you seize that opportunity.

Written for place leaders and place-curious investors alike, Ambition to Action cuts through the complexity to provide the practical help you need to get started. It offers a clear roadmap through three foundational phases—Prepare, Connect, and Act—helping you move confidently from initial interest to deployment.

Inside the guide, you will find:

  • Practical checklists to assess your readiness and build capacity.

  • Lessons from pioneers in Bristol, Greater Manchester, and Southampton who are already making PBII work.

  • Tools to identify partners and amplify your impact through new values-driven collaborations.

Sam Markey, co-author of the guide, said:

"Appetite for place-based impact investing among place leaders and investors has grown exponentially in recent years, but 'how' to get started remains a hurdle for many. We wrote this guide to bridge the gap between high-level ambition and on-the-ground reality. Whether you are working in a local or strategic authority, or managing a fund, this new guide gives you the practical scaffolding to start building trusted partnerships and unlock capital for the places that need it most."

Download the guide

We are proud to support the Impact Investing Institute in their mission to transform capital markets for a fairer, greener economy.

Visit our investment services page for more information on our partnership and how you can access support to mobilise impact capital to accelerate your priorities.

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